Critics (those that criticize or need to be converted)
Friends (listen and may even buy now and then)
Fans (true supporters and insiders)
You can't be everything to everyone so knowing a Fan is 1000x more valuable than a converted critic or stranger is key.
An intelligent man draws maximum benefit from a minimum time investment.
Watch your back and keep your nose clean.
Some Words
Clothes don't make the man, the man makes the man. Clothes just amplify that.
---Seth Godin
Sometimes the questions are complicated and the answers are simple.
---Dr. Seuss
People don't remember how you behave when everything is going great. They remember how you behave when you're under pressure, stressed out and at wits end.
---Unknown
If you've got a small, fixable problem, people will rush to help, because people like to be on the winning side, take credit and do something that worked. If you've got a generational problem, something that is going to take herculean effort and even then probably won't pan out, we're going to move on in search of something smaller. Not fair, but true.
---Seth Godin
A terrific marketing machine or powerful campaign has the power to attract far more [fill in the blank] than [it] may "deserve", and though this might seem unfair, it’s a principle on which all of capitalism has functioned for the last few hundred years. Spreading the word is often just as important (or more so) than being right, being honest or being valuable (just look at the political spectrum).
---Marc Porcelli
I got two things in my life: my word and my balls. And I don’t break them for nobody.
---Tony Montana (a/k/a, Scarface)
In our desire to please everyone, it's very easy to end up being invisible or mediocre. Far better to please the right people.
---Seth Godin
No matter how cool your [design] is, less of it would be better.
---Alan Cooper
The American Republic will endure until the day Congress discovers that it can bribe the public with the public's money.
---Gary Koelling
When Microsoft is interested in a space it is a clear sign that you should be investing in it — not selling it.
---Jason Calacanis
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